Destination Frankfurt

Comline gears up for Automechanika Frankfurt 2014

This September the eyes of the automotive aftermarket will collectively turn to the bi-annual Automechanika event in Frankfurt; without question the paramount show in the industry. Comline Auto Parts is gearing up to attend the event and exhibit the rapidly expanding Comline product range from its purpose-built, 39m2 stand. Located in hall 5.1, Comline Auto Parts will exhibit from stand D98 which, staying true to the company’s British heritage, is part of the SMMT pavilion.

Comline heads to Frankfurt with an exciting product introduction to showcase in the form of a new range of high-quality spin-on oil filters. This introduction is part of a wider filter project currently being undertaken by the organisation and will mark the completion of phase-one of this project. These new spin-on oil filters will take Comline quality to the next level and feature a bold new look which is sure to attract plenty of attention in Frankfurt.

Comline’s presence at Automechanika Frankfurt will also be geared towards meeting, greeting and engaging with customers, both existing and prospective. “Automechanika Frankfurt provides an excellent opportunity to form, develop and build relationships.” commented Sales & Marketing Director Malcolm Rosher. “We will of course place significant emphasis on showcasing the Comline product range, particularly our new introductions, but it’s equally important that our stand create the right environment to allow us to meet and communicate with our visitors. The Comline stand will have a welcoming, relaxed, open feel and will make it very easy for visitors to interact directly with members of the Comline team.” Rosher went onto say.

In the two years that have passed since Automechanika Frankfurt was last held the Comline brand has continued to go from strength-to-strength. At the 2014 event the scale of the Comline presence will further underline the brand’s status as a key player within the automotive aftermarket.