Website Strategy & Manufacturing Awards Mark A Successful 2015

Alongside its on-going commitment to product development and range extension, Dayco continues to invest in its internal infrastructure necessary to ensure that as one of the world’s leading power transmission manufacturers, it is also providing its customers with the comprehensive support they need to grow their businesses.

In the current, super-fast Internet era, one of the most important elements within its infrastructure is the company’s website strategy, as it is via this platform that many customers and potential customers interact with the business.

As a result, Dayco has launched its next-generation website strategy, which means that all Dayco websites, including the Intranet, catalogues, supplier sites and corporate site, Dayco.com, have been completely redesigned with a modern, consistent design that represents the strength of the global Dayco brand.

“Our web presence continues to be one of the most important means of communicating our marketing plans, promoting Dayco’s values and our corporate image, while developing a robust business strategy for target markets,” said chief executive officer (CEO), John Bohenick.

“With the launch of our new websites, Dayco now operates an online strategy that is better aligned with our overall business development objectives. We will continue to invest in our global website strategy to ensure we’re efficiently delivering the information our customers need. Our redesigned web presence only reiterates our drive to innovate and serve our global customer base.”