As the sole supplier of the Lucas brand of batteries throughout the UK and Eire, Manbat has produced a broad range of point-of-sales (POS) material to inform the trade and public alike to the depth of the range and the many practical applications that the products are compatible with.
The material starts with a range of 11 separate A4 flyers, four of which cover the various products serving the Automotive sector, three address the Leisure and Marine sectors with four further individual flyers to cater for the CV, Motorcycle, Golf and Mobility sectors.
To supplement the flyers, a series of eye-catching battery stand header boards are also available to highlight products for the Automotive, Leisure and Marine sectors, along with a number of generic laminated A2 window posters titled ‘The Power of Lucas’. These hardwearing posters raise awareness and encourage footfall.
The final elements of the comprehensive POS range are a sign stating ‘Batteries Tested Here’, which can be displayed outside the customer’s premises and Lucas branded shop window decals.
Myles Pemberton, Manbat’s marketing manager said: “As UAN members are aware, our mantra is to be seen as problem solvers, not just box shifters and by supporting the members with a broad selection of powerful POS material, as well as a comprehensive Lucas battery catalogue, we believe that we are putting these principles in to practice.